Digital TestLab

Want to elevate your digital presence?
The Digital TestLab is a fast-paced program designed to help startups and brands learn how to effectively navigate an ever-changing digital landscape. Participants can expect to explore strategies for connecting with customers, validate their ideas and assumptions, and better identify their target markets. This no-cost program offers specialized education around numerous aspects of a brand's digital presence including content creation, digital marketing, brand positioning and more.
PROGRAM DATES:
  • Applications are open
  • Applications Close: March 12 at midnight
  • Session Dates: March 27, April 3, 10, 17, 24
  • Final Pitch Event: May 1

Spring 2024 Cohort: Content Creation

The Content Creation Cohort will meet for 6-weeks, including 5 workshop sessions and a final pitch event. Each week, participants will attend workshops aimed at teaching and enhancing personal branding and content creation skills. Additionally, each participant will receive a weekly one-on-one meeting with the program coaches. The cohort participants will compete in a final pitch event where the most compelling brand that demonstrates the most progress in building that brand during the program will win up to $3000.

Workshop session topics include:

  • Introduction to personal branding
  • Defining your target audience
  • Creating revenue streams and developing brand connections
  • Mastering digital metrics and analytics
  • Finalizing and presenting a pitch

Interested in meeting with someone about your idea? We’d love to hear what you’re working on.